Are you using the right keywords to optimize your website?
In many cases websites are optimized for the wrong SEO keywords. Take the advice of SEO consultant Northern Beaches you need to do the research to find out what SEO keyword phrases people actually use to search for businesses in your particular field. In many cases you will discover that SEO keyword phrases that you thought were important are in fact rarely searched for; the opposite is also true.

How well does your website show up well in Google, Yahoo, Ask and Bing?
You should test the effect of searching for your SEO keywords on a regular basis in all the major search engines. Your website position in the search engines will fluctuate and needs regular monitoring.

Website Title – The single most important onsite SEO factor.
The web page title is very important. It should be relevant, the correct length and different on every page within the website. It is surprising how often we see inappropriate web page titles, no titles at all or a title that says something stupid like “HOME’ or in the case of really lazy website designers ‘TITLE GOES HERE’. Use a different title for each page within your website. Remember that search engines list pages, not websites, so each page is a fresh SEO opportunity.

Website Description.
Tell Google what your page is about. As with the web page title, in many cases the Description is missing or incorrectly used.

Website SEO Keywords.
While many search engines no longer use Keyword Meta tags, some still do, and they should accurately reflect page content, but you must be careful not to use too many of them.

Broken links will harm your SEO efforts.
This is the number one error that we find when auditing websites. You click on a link within the website and you see an error message telling you that the page cannot be found. This delivers a very unprofessional image to people visiting your website. It is likely that Google will also mark you down in the search engine rankings, as Google expects technically perfect websites. There is no excuse for broken links within a website. Broken image links are also a common error found within websites. Instead of a picture being displayed you will see a broken image logo. Again this is easily checked for by professional website designers and there is no reason for a website to have broken image links.

Picture only websites are disastrous for SEO.
Sometimes you will visit a website that appears to be displaying the usual mixture of text and pictures, but on closer inspection, even the text is actually contained within a picture. If there is no real text displayed within a website, Google has no clue what the website is about and the website will feature very poorly in the search engine results. There are ways to partly fix this, using what are called ‘Alt’ tags, used in combination with the website title and description, but as a rule your website should contain lots of relevant text. This is what Google likes!

No relevant SEO keywords in a page.
If your website content fails to mention your product or service, it is not surprising that your website ranks poorly within Google. There are lots of tricks relating to where you place your keywords on a page and that is what we excel at. Simply stuffing a page with keywords will not achieve the desired result, and may even hurt your listing within Google, as it may interpret too many keywords as an attempt to spam the search engine listings. Google takes a very dim view of attempts to spam it.

Number of back links
A very important SEO factor. Do you know how many other websites link to your website? Google does. The more links to your website, the better. Also the quality and source of the links is important to Google. If you suddenly gain hundreds of links overnight, this can trip the spam alert at the search engines and you can end up in a worse position within the search engines than before you started any SEO activities on your website.

Google Page Rank.
Do you know what your Google Page Rank number is? In fact do you know what the Google Page Rank means? Google rates all sites using hundreds of different criteria and comes up with a number for your website. 0 is bad while 10 is the highest value. The higher the Page Rank the more likely that your website will show up higher within the Google search engine results. Many websites we audit have a page rank of 0 or 1, which is not good! Install the Google toolbar to view your website’s PageRank.

Alt tags.
Great for your website’s SEO. Alt tags (short for Alternative tags) are a way of telling Google what a picture is about. As far as Google is concerned a picture is just a picture. Google does not know what a picture is about, unless you specifically tell Google using an Alt tag. It is amazing how few website designers go to the bother of using alt tags, which is a pity, as proper use of alt tags can have a big influence on your listing within the Google search engine results.

Ease of Navigation and menu issues.
Many websites are hard to navigate. This means that it may be difficult to move from page to page, or back to the home page. This is such an important aspect for your website visitors and it is a shame that we see so many poorly constructed menu systems. Google may also find it hard to navigate your website and categorize each webpage which can harm your SEO efforts.

Spell checking and grammatical issues.
It is vital that you check the spelling within your website. The correct use of grammar is also important. If your website is full of these types of errors, it gives a poor impression. Your company looks unprofessional. Correct spelling is also important for Google.

Flash and java issues.
If your website uses flash or java to enable website navigation, make sure that you use the technology carefully as you may find that some search engines are unable to follow the links and as a result will not list most of your website pages within their search engine listings.

Google Analytics.
This is a free tool from Google that allows you to analyze visitors to your website and track how they interact with your website. Has your website been enabled to show Google analytics data? If not you are missing out on a vital source of information about your website.

Heading tags.
Proper use of heading tags within your HTML code can play a vital role in onsite keyword SEO. Many websites we audit are completely devoid of any heading tags. Try and use 2 or 3 levels of headers.

Open Directory Project.
Did you know that a submission to the Open Directory Project is one of the most valuable links you can get in terms of your website’s SEO? They reject most sites and only accept sites that are technically near perfect and contain high quality information, presented through a professionally designed interface that is easy to navigate.

How many pages of your website are indexed in Google?
Do you know how to see exactly how many pages that make up your website are listed within Google? You would expect Google to know about your home page, but the more pages within your website that Google knows about, the better. For example a large website promoted by us, has 10,300 pages listed within Google.

W3C validation.
W3C is an organization that sets website standards. Do you know if your website passes W3C validation?

File names.
The name of a file can be a valuable clue to Google, as to what the file contains. For instance if you have a picture of a motor car and the picture file is called 0001.JPG this does not tell Google anything. On the other hand if the file was called CARS-FOR-SALE-IN-PERTH.JPG, then this can help considerably with your website SEO. The same principle applies to the naming of all files and folders within your website.

PDF file size Issues.
If you use PDF files, there are many ways of reducing the size of the final PDF file. The larger the file size the slower the PDF file will load on the screen or download to a hard disk.

Do all the major search engines know about your website?
Remember that apart from Google there are a few other search engines that your website should be listed in, such as Yahoo, Bing and Ask.

Flash file sizes.
The larger the size of your flash file, the longer it will take to load. Many sites use flash banners that have enormous file sizes. This can be very frustrating for your visitors.

Google Places page.
This is a fantastic way of getting your website listed in the local service or products section within the Google results. The majority of websites do not use this feature at all and many of those that do use it do not take full advantage of the SEO opportunities afforded by the Google Places feature.

Flash or graphical intro pages.
How often have you visited a website to be greeted by a meter that tells you a flash introduction screen is loading, which often seem to take forever to load and once they do load actually display little relevant information. If you are lucky you can click on a ‘skip intro’ button. Do not use intro pages as they just annoy website visitors and can harm your website SEO.

Text used within links (anchor text).
The correct use of keyword text within a hyperlink can play a significant part in your on-page keyword SEO strategy. In many cases this SEO opportunity is wasted when the hyperlink contains words such as ‘click here’.

Home page file size.
Do you know the combined file size of your home page? By combined, I mean not just the HTML page itself, but all the associated graphic, CSS and flash files. The longer a page takes to load, the more likely a visitor will click on the Back button and visit a different website.

Java issues.
If a visitor to your website has disabled Java in their local browser, how will this affect your website? Will the menu systems still work? If you must use Java, at least have an alternate menus system that visitors can use. Search engines may have difficulty following some types of Java based menu systems.

Do not use hidden text to try and trick the search engines.
Everyone knows that having keywords on your web page is important as far as SEO is concerned. A very old trick is to have lists of your keywords repeated over and over at the bottom of the page, formatted to display in white text on a white background. Google hates this type of spamming and is on the lookout for it. Far from improving your website’s position with the Google Search Engines results, you could find that your website gets severely penalized by Google. Do not try spamming Google, they will find out!

Article Source: http://EzineArticles.com/6931218

For most of us, it’s the middle of yet another freezing winter, and what better way to keep warm than with a fluffy fleece-lined jacket and a cozy pair of boots? Look around, however, and you’ll notice in most suburbs and cities, the winter wardrobe can suffer from a severe case of the blahs – functional and practical in dark shades of blue, brown, and the always-reliable black…but where’s the fun in that? Why not mix it up this winter & pick up a pair of hot pink Uggs? Nothing adds more excitement to your wardrobe than a playful, dynamic dose of color – it’s easy to spice things up with the right accent, and shoes are the perfect opportunity to express your unique fashion sense. Whether it’s adding a pair of day-glo Uggs or a flirty ruffled blouse, pink is certainly one of the hippest colors this season, transforming your wardrobe from drab to fab! But, you might be asking – how do you wear bright-colored women’s shoes? Read on for some helpful hints and you’ll be thinking pink in no time. The original ugg brand last longer compare to class A.

What to Wear with Hot Pink UGGS?

So, you’ve dared to go bold with a pair of pink Ugg boots…but what exactly do you wear with them to show off your fashion-savvy self? Here are a few suggestions to coordinate your ensemble and make your new Ugg shoes a stylish focal point:

The Pink Mod Look: Try pairing your pink Uggs with a long ribbed sweater in neutral tones, such as black, chocolate or ivory. Team up with a pair of skinny jeans in a dark wash and add an accessory or two, such as ethnic beads, a simple bangle or a pair of hoop earrings, and you’ve got a streamlined look that’s perfect for weekend chic. We recommend the Ugg Australia Women’s – Classic Cardy Pink to complete this fresh take on classic mod-style.

The Rocker: Have fun with your new kicks and take your rockin’ attitude to another dimension: grab a pair of baby pink Ugg boots in winter or Marc by Marc Jacobs Pink Leather platform sandal in the summer, and throw on your favorite concert-tee and faded-denim stretch jeans. Next, complete the look with some 80’s-style make-up: eyeshadow in frosted blues and a hint of lipgloss in sparkly pink! Finally, add a few funky accessories, such as skinny rubber bracelets, an animal-print bandana or some leather cuff wristbands, and you’re ready to hit the backstage with this totally rad & retro look.

The Pink Weekender: Keep it casual & comfy on the weekends – the cork-infused rubber outsole gives the Ugg Australia Women’s – Fluff Scuff II Pink enough traction to make these the perfect slippers for lounging around the house or running errands! Slide into your favorite hoodie and sweats and you’ll wish you could always wear your pink Ugg slippers!

Finally, don’t keep all the fun to yourself – kids can get in on the look, too! There are plenty of adorable pink options for little fashionistas – the Ugg Australia for KIDS – Kids Classic Short Pink will add sass to her step and surely become a favorite in your little girl’s wardrobe. Featuring all of the benefits as the adult version, these boots provide extra comfort for your tot. She’ll also love the Ugg Australia for KIDS – Kids Crochet Pink/Orchid, featuring a crocheted shaft that’s stylish when slouched over jeans.

So go ahead – have some fun this season with fun, frolicky pink boots and shoes…functional and fashionable, Ugg boots aren’t just trendy, but an easy way to add a splash of excitement to any wardrobe!

Article Source: http://EzineArticles.com/1989692

While organizing any event whether it is a birthday party, wedding anniversary celebration, kitty party, etc, one thing that becomes a point of consideration is food. It is the most important things that a party organizer should never forget and ensures guests taste the delicious one. The foods you cater to the guests can either makes an admiring impression on them or break the reputation forever. Buffet Catering in Singapore has become one of the popular catering services that most of the people prefer to choose to entertain their visitors during the celebrations. Corporate activities is somehow popular in western countries.

Nowadays, many caterers are available that you can book online with no need of going to their office personally and tell the requirements. You can simply explore the menu for your event and book the catering services by filing all the needed sections such as total numbers of persons, variety of dish etc. They offer different types of food such as mini buffet, a vegetarian buffet, and more for wedding functions, casual parties as well as corporate events. Not only the scrumptiousness of food but the way they are presented also matters a lot while organizing any event. The elegant and well-organized meal arrangements at celebration speak volumes about the person giving the party and curious to tie the knot.

It is not a new secret that Mini Buffet Catering in Singapore has been gaining an extraordinary popularity with a broad selection of deliciousness, flavors, and lovely aroma. It is garnering the great reputation from many years to offer premium class delicacy that not only frees party organizer to look after the food arrangement but also satisfies the taste bud of guests. Whether hosting the small party with a group of dearest friends or throwing a grand wedding reception, you need a high-quality food and beverages to entertain the guests in an astonishing way. The party celebration is incomplete without a mouth-watering food.

A new trend that is drawing the attention of most of the people these days across the globe is taking the buffet catering services. The main reason why buffet is so popular for formal gatherings or family functions is that it gives guests a freedom to decide which and how much food they wish to eat. The host of the party taking buffet catering remains rest assured that all their guests are going to fully enjoy the food and they did not require doing anything by themselves.

Setting up a buffet catering is not an easy duty even it is the most tiresome and time consuming task that needs creativity and time to do the eye-catching and proper arrangements. It requires many efforts and patience that remains mainly impossible for the person hosting the party because there are many more things that they need to consider. Hence, the most preferred option that comes out for them is taking buffet catering services from the best company. There are some leading companies providing International Buffet Catering in Singapore for event organizers at reasonable charges to save their valuable money and time.

Buffet catering in Singapore acts like a magical word in an invitation card that adds an impressive factor for guests and entertain the festivities.